Job Title | B2C Lifecycle Marketing Manager, CRM |
Company | Sauce |
Job Location | Colombia / Mexico / Argentina / Brazil |
Workplace Type | Remote |
Job Type | Remote (fulltime) |
Job Category | Sales & Marketing – Marketing |
Min Pay | 0 |
Max Pay | 0 |
Pay Currency | |
Pay Cycle | |
Last Seen |
1 month(s) ago
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Description | Sauce is a premier restaurant technology platform that helps businesses grow with our Commission-Free Delivery & Pickup structure and proprietary delivery optimization technology. We are serving a 105 billion dollar US local restaurant business. Headquartered in NYC and Tel-Aviv Sauce wants restaurants to fulfill their highest potential this means giving local establishments everything they need to connect directly with their customers. The Sauce team pools together decades of restaurant tech experience along with seasoned tech sales marketing product and operations executives who produce an industry-changing delivery system for successful local restaurants and chains.We’re looking for a Lifecycle Marketing Manager to turn customer data into personalized high-performing campaigns that drive reorders retention and long-term customer value—starting with email and expanding into SMS and push as needed. This person will support Sauce’s fast-growing Marketplace and Direct teams by scaling lifecycle efforts across segmentation dynamic audience creation triggered flows experimentation and performance analysis. You’ll own the full ESP and CRM suite including Twilio & their SendGrid product and be instrumental in building a scalable growth engine based on the proven success of our Marketplace campaigns. ➡ What You'll Do: ➡ Audience Segmentation & TargetingTranslate behavioral transactional and market-level data into usable audience lists.Partner with Data teams or use tools like Databricks/Segment/SendGrid Automations to build dynamic event-triggered audiences.Campaign Planning & ExecutionTake a lead role in strategizing and launching high-impact Marketplace and Direct campaigns from concept through copy design testing and scheduling.Manage the full lifecycle within our ESP including automation workflows and manual sends.Lifecycle Journey DesignBuild triggered flows for things like onboarding winback “days since last order” new restaurant launches seasonal events etc.Think beyond one-off sends—create experiences that move the needle on repeat behavior.Experimentation & OptimizationConstantly test subject lines content CTAs timing and format.Use campaign insights to launch repeatable playbooks that scale efficiently.Reporting & InsightsTrack key metrics like open rate CTR conversion revenue per send etc.Build dashboards and share regular reporting (and learnings) to help prioritize what’s working. What You Bring: ➡ Must-Have:2-4 years of hands-on lifecycle or email marketing experience including ownership of ESP tooling (e.g. SendGrid Klaviyo Iterable or Braze) segmentation A/B testing and performance reporting.Execution-First Mindset: thrives on hands-on work can follow direction yet steadily moves toward full autonomy.Balanced Creative & Analytical Approach: equally comfortable writing compelling email copy and interpreting funnel metrics to inform next steps.ESP Proficiency: proven daily-use experience with at least one of: SendGrid (preferred) Klaviyo Iterable or Braze.Data-Driven Segmentation: able to translate behavioral and transactional data into targeted audience lists without over-reliance on engineering.Nice-to-Have:Basic HTML & Light SQL/Data Query Skills: can tweak email templates and pull simple queries independently.Domain Familiarity: past work in foodtech e-commerce or marketplace environments.Self-Starter Capability: while not required on day one shows potential to own strategy and “run with the context” as the role matures. Requested Technology & Equipment: ➡ Reliable personal computer or laptop with current softwareHigh-speed internet connectionKeyboard mouse webcam and headset with microphonePrimary 24” monitor (second monitor recommended) What We Offer: ➡ Strong & Competitive Compensation PackageFlexible Work Environment10 Paid Personal/Vacation Days5 Paid Sick DaysMonthly Wellness Stipend Quarterly Team Dinners & Events!The Opportunity to Build Something that Changes the Delivery Tech Industry for the Better! ➡ Sauce is an equal opportunity workplace and an affirmative action employer. We welcome all qualified applicants regardless of race color ancestry religion sex (including pregnancy and related conditions) national origin sexual orientation age marital status disability (physical or mental) gender identity gender expression genetic information veteran status citizenship immigration status or any other classification category or characteristic protected by applicable federal state or local laws. We understand the importance of creating a more diverse and inclusive workplace and celebrate our employees for their differences. |
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