We are seeking a dynamic and innovative Social Media and Marketing Manager to lead our digital marketing efforts and elevate our brand presence across multiple platforms. In this role you will craft compelling content develop strategic campaigns and analyze performance metrics to drive engagement increase brand awareness and support business growth. Your energetic approach and expertise in digital marketing tools will empower you to manage social media channels effectively while fostering meaningful relationships with our audience. This paid position offers an exciting opportunity to shape our online voice and make a tangible impact in the digital landscape. Duties Develop and execute comprehensive social media strategies across platforms such as Facebook Instagram Twitter LinkedIn and others to maximize reach and engagement. Create engaging high-quality content including graphics videos blog posts and multimedia assets using Adobe Creative Suite tools like Photoshop and Illustrator. Manage social media content calendars using applications like Hootsuite and Buffer to ensure consistent posting schedules aligned with marketing campaigns. Monitor social listening channels to gather insights on audience sentiment trending topics and competitive activity informing future content strategies. Implement targeted advertising campaigns on Facebook and other platforms utilizing Facebook Advertising tools to boost visibility and conversions. Analyze digital marketing performance through Google Analytics web analytics tools and social media analytics to measure campaign effectiveness and optimize strategies accordingly. Collaborate with public relations teams to manage media outreach press releases and brand messaging that align with overall marketing goals. Conduct keyword research for SEO purposes to enhance content visibility in search engine results pages (SERPs). Oversee branding consistency across all digital channels while maintaining a cohesive voice that resonates with diverse audiences. Track media performance analytics to evaluate the success of campaigns and identify areas for improvement in social media management and content marketing efforts.
Proven experience in social media management digital marketing or related roles with a strong portfolio of successful campaigns. Proficiency in social listening tools media editing software (Adobe Photoshop Illustrator) and media management applications like Hootsuite or Buffer. Strong knowledge of SEO best practices Google Analytics web analytics tools and marketing online analytics. Skilled in content creation including writing engaging posts graphic design video editing photography and proofreading. Familiarity with paid advertising platforms such as Facebook Advertising and experience managing digital ad campaigns. Excellent relationship management skills with the ability to communicate effectively across teams and external partners. Ability to monitor marketing performance metrics diligently while adapting strategies based on data insights. Knowledge of e-commerce platforms is a plus along with experience in branding initiatives and public relations activities. Join us as a Social Media and Marketing Manager if you're passionate about creating impactful digital experiences! Bring your energy creativity and analytical mindset to help us connect authentically with our community while driving measurable results through innovative marketing strategies! Pay From $20.00 per hour
Flexible schedule
Remote
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