Digital Marketing Manager

Job Title

Performance Marketing Manager – D2C & Agency Growth

Location

Remote / Work From Home Experience Required 3+ Years CTC ₹3–4 LPA based on experience and skills Employment Type Full-Time

About the Role

We are looking for an experienced and results-driven Performance Marketing Manager who can take complete ownership of our D2C and agency growth initiatives. This role is ideal for someone who goes beyond simply running paid campaigns and has a strong understanding of tracking attribution analytics creative strategy reporting optimisation and scaling.

Key Responsibilities

Plan launch manage and optimise campaigns across Meta Ads and Google Ads Develop and execute performance marketing strategies for D2C and agency clients Set up and manage Meta Pixel Conversion API GA4 and Google Tag Manager Monitor campaign performance and improve ROAS conversions CPL CPA and overall profitability Analyse customer journeys attribution audience behaviour and conversion funnels Identify winning audiences offers creative angles and scaling opportunities Coordinate with design and content teams to develop high-performing ad creatives Manage WhatsApp marketing campaigns automation and lead-nurturing workflows Create accurate performance dashboards and reports using Looker Studio and Google Sheets Support Shopify and other eCommerce tracking and optimisation requirements Present performance insights challenges and growth recommendations to management Take complete ownership of campaign performance reporting and growth targets Required

Skills

and Experience Minimum 3 years of hands-on performance marketing experience Strong practical knowledge of Meta Ads and Google Ads Experience with Meta Pixel Conversion API GA4 and Google Tag Manager Good understanding of campaign tracking attribution and reporting Experience with Shopify and eCommerce businesses Familiarity with WhatsApp marketing tools and automation platforms Ability to create dashboards using Looker Studio or Google Sheets Strong analytical problem-solving and decision-making skills Ability to work independently and take ownership of results Prior experience with D2C brands will be preferred

What We’re Looking For

We are looking for a performance marketer who Thinks strategically and makes decisions based on data Understands both creative performance and technical tracking Can identify problems and provide practical solutions Is comfortable managing multiple campaigns and priorities Takes accountability for results and communicates proactively Knows how to optimise scale and improve campaign profitability Why Join Us? Work remotely from anywhere Take ownership of meaningful D2C and agency growth projects Work across multiple industries campaigns and business models Opportunity to implement your ideas and marketing strategies Performance-focused and growth-oriented work environment

How to Apply

If you have the required experience and are confident in managing performance marketing campaigns from strategy and tracking to reporting and scaling we would be happy to hear from you. Pay ₹300000.00 - ₹400000.00 per year

Benefits

Paid sick time Work from home Language English (Required)

Work Location

Remote